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  Our Mission

The mission of The Game Preserve is to delight our customers and attract new ones by operating game stores which offer outstanding selection, expertise, and organization, and which practice kindness as their most important value.

Company History

     Kit Newkirk opened the first Game Preserve store October 1, 1980 in an old house in the funky Broad Ripple neighborhood of Indianapolis. The shelves were stocked with Monopoly, Scrabble, chess, backgammon, Pente, and playing cards. Trivial Pursuit would soon be invented. Dungeons and Dragons was a little known newcomer. Bill Lorton joined her as a partner in early 1981.

     In 1983, we decided to move the Game Preserve about a mile from Broad Ripple to the Galleria at Glendale, Indianapolis' oldest enclosed mall. The move brought many new customers to the store and made it a viable business. After five years at Glendale, we built in the Fashion Mall at Keystone Crossing, two miles north of the Glendale store.

     In 1989 we added a second location in the Greenwood Park Mall, south of Indianapolis. After five years in the mall, we moved the store north on US 31 to Stop 12 Road, where you can still find it.

     In 1991, an employee came forward with the idea of adding a third store in Bloomington in the newly renovated Fountain Square Mall on the courthouse square. In the same fashion, staff members instigated adding a store in West Lafayette in 1992.  You can now find our newest store in the Pavilions Mall on State Road 26 east of highway 52 in Lafayette.

     The web site came into being in 1996. The goal was to offer web shoppers the great games and hard-to-find titles found in the stores, and to provide clearer, and more accurate information than was generally available. Today The Game Preserve has about 30 employees at five locations.  Many staffers have been with the company for years. Many customers are "second generation" patrons.

We still offer the same service and satisfaction guarantee upon which our reputation is built.

We hope you enjoy shopping with us.

Best wishes,

Bill Lorton
(765) 653-5590
Contact us


Please feel free to contact our office:

Via email
  Or phone our office at 765/653-5590.  (We're usually in the office Mon-Fri 10:00 to 2:00.  The machine is always on)
Newsletter May
  * May 2008*


Welcome to the Game Preserve's monthly email.

Spring is rolling in, school's almost out, and no one wants to stay
inside when the weather is good! Friday, May 2nd, one might change their
mind. Shadowmoor, Magic The Gathering's newest release will be out and
The Game Preserve at the Fashion Mall is celebrating the release in a
very cool way. Starting 3:30p or 4:00, we'll be starting off the night
with a double-header! First, it'll be a sealed deck tournament. Take
your new tournament deck add 2 boosters and you have a half-an-hour to
make the best deck you can! After that, you'll be in a booster draft.
Open up a booster pack, take one card and pass on the rest. Good luck!
This is one of the most challenging types of game play anyone can play.

Come Join the Fun!


* May Monthly Event Calendar*
Attached is a copy of the monthly event calendar which will highlight
all the events that we are running in the store. This calendar is
subject to change as we add more events.

_*Tournament Alerts!!*_

*Warhammer Fantasy/40k *
Daemons are Here! And they're freaking awesome! All this month stop by
the store and see what's new with the evil daemons!

With our Hordes in-store sale of %30 off doing well, I'm extending it to
     Warmachine also. This does not include any special orders but if
you're on our points system, you'll be able to accumulate points!

_*Special Events*_

**Dungeon and Dragons Minis**
We had a good time with our last event celebrating the release of the
newest edition of D&D minis. Fun was had by all. This Month, there is
event scheduled.

**Star Wars Minis**
John D. had a good turn out in the April's event. However, there's
always room for more. Look for our next announcement of Star Wars Minis.

Jared gave his all in his demo of AT-43. Unfortunately, there simply
isn't enough interest in maintaining a base for this unique game. From
now until Memorial Day, I'm giving %15 discount on all AT-43 products at
the Fashion Mall store. This does not include any special orders but if
you're on our points system, you'll be able to accumulate points!

**L5R TCG**
Legend of the Five Rings, one of the oldest TCG on the market today; on
May 22nd, Thursday, The Game preserve will be running a L5R friendly
tournament. Your's truly got his hands on some prize support in the form
of nice rare cards, and want to help spread the wealth. Come join us in
a single elimination tournament. Get your chance at some "greed cards"!

*Regular Events*

Warhammer Fantasy - Every Monday night from 6-9pm

Warmachine / Hordes - Every Tuesday night from 6-9pm

Warhammer 40,000 - Every Wednesday night from 6-9pm

Friday Night Magic - Every Friday night from 6-?pm

*Painting with Mike - Every Saturday from 10-2pm*
Want to learn a new technique? Want to know how the experts do it? Set
aside some time to come in and paint with Mike. If you are new to
painting don't worry. Figures and paints are provided for newcomers!
Painting will start up again on January 12th.

_*After Action Reports*
If you missed one of those nights, please check out our forums for all
after action reports.


Check out our forums for the most up-to-date information.

That's all for this month.

Thanks again,

Alex H. Andrews
Game Preserve - Fashion Mall



If your purchase from The Game Preserve does not make you happy, for any reason, please give us the opportunity to work it out with you. Whether you wish to have a refund (less shipping costs), replacement, or exchange, we want to make you happy.  Just let us know what it takes.

Please send your return to:

The Game Preserve
100 S. Creasy Lane, Suite 1030
Lafayette, IN 47905

Enclose a note telling us what would make you happy such as replacement, exchange, or refund.  We track orders by number, date, or customer's last name, so letting us know who or when your item was ordered will speed your satisfaction.

How do I contact you?
  Please click here for our company contact information.

The Game Preserve

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